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Certified Leadership and Team Performance Coach, Heather Jo Kennedy optimizes productivity in individuals and teams. 

TOO MANY LEADERS ARE SITTING THE BENCH WHEN THEY SHOULD BE CHANGING THE GAME

Lead Like a Starter

People of impact share six principles of productivity—pillars that operate as a blueprint for living with purpose.

These traits fuel sustainable momentum, and promote a life of clarity, contribution, and lasting fulfillment.

When implemented, they not only transform productivity, they set the best leaders apart.

GRATITUDE

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Gratitude Frees You and Feeds You

A regular practice of thankfulness fuels us in ways nothing else can. The proven benefits are invaluable and transformative. Vitamin G is the most important supplement of the day!

IDENTITY

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Identity is the Bedrock of Your Impact

Too many people let others define them when it's none of their business.

Starters are certain of their identity and purpose. That understanding drives all other principles. 

TEAM

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Success Hinges on Having the

Right Team

With true Team Mentality, leaders recognize the influence of their most important relationships and pay that influence forward as they lead.

ACTION

Impact Is Only Achieved Through Action

Starters know that it's the movement that matters. They exercise control, focus on progress over perfection, and embrace discomfort. They never react. They act.

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GIVE

Starters Aim to Give

Productivity only makes a difference when its focus is outward. Leaders are givers, not takers, and know the most impactful gifts aren't tangible, they're personal.

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FINISH

Finishing Is a Matter of Clarity

Rather than clinging to goals at all costs, starters courageously persevere when a goal is right and humbly pivot when it's not.

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Join the lineup of leaders who make the IMPACT they were meant to make.

Meet Heather.

Heather was raised in the shadows of America's Team, The Dallas Cowboys, where she learned from her legendary quarterback father, Danny White, and her accomplished mother, what it meant to be a STARTER.

Beyond writing her books, keynote speaking, and leadership coaching, she has reached peak performance in a variety of fields including:

  • music (concert-level pianist)

  • visual arts (published illustrator)

  • business (million-dollar owner) 

Most notably, however, for the past 25 years, she has hailed her primary role as wife and mother.

She shares that optimizing productivity is not about maximizing output but rather understanding the impact you were intended for.

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Heather understands the challenges of sustaining ventures and bridging gaps that inhibit progress. Where there is discord or dysfunction, her system brings clarity and sustainable motivation. Whether an individual or a team, she'll equip you with practical tools and guidance to navigate your path confidently. 

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